Google Ads

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I understand that Google needs to make money by showing me ads when I’m doing something online. I understand that advertisers want to reach people who are or might be interested in their products or services.

What I don’t understand is that I keep seeing the same ads, or ads from the same companies, for things that I searched for once a long time ago.

Over a year ago I searched for a particular hiking shoe. I still get ads popping up for that shoe. A couple of months ago I went to a stock photo website. Now I’m barraged with ads from one of those sites.

Google knows what I search for and what I’m interested in. How about a little variety in the ads, and stop wasting the ad money for advertisers that I’m no longer interested in?

 

The Death of Supreme Court Justice Antonin Scalia

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A day or two after the news that Supreme Court justice Antonin Scalia had died, a Facebook Friend whom I greatly admire posted this on her FB Timeline:

I’ve been seeing a lot of vitriolic gloating diatribes about Scalia’s death. But I don’t think this is a constructive attitude. How we frame our responses to events does matter. To me, the kind of reflection in this link leads more directly to a world where there’s a place for everyone rather than a world where it’s us against “them”.

Here is the link she was referring to, which is a wonderful piece about the fact that the most conservative and the most liberal of the Supreme Court justices were, despite their political differences, quite close friends: http://www.vox.com/2016/2/14/10990156/scalia-ginsburg-friends

I am very grateful to this friend for her message. Let us all strive do just what Ruth and Antonin did. They admired each other, they honored each other, and they didn’t let their political differences get in the way of that.

 

 

IRS Online Payments

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Intuit Online Payroll service periodically sends out an email, as required by the IRS, to encourage customers to enroll in the federal government’s Electronic Federal Tax Payment System® (EFTPS).

Once enrolled, you can make any payments due the IRS via this online service instead of writing a paper check and mailing it. I like electronic bill paying, so went to the EFTPS website to enroll.

Two things that piqued my interest in the “What You Need To Know” box:

  • “…After your information is validated with the IRS, you will receive a personal identification number (PIN) via U.S. Mail in five to seven business days.”

  • “This EFTPS® tax payment service Web site supports Microsoft Internet Explorer for Windows and Mozilla Firefox for Windows.”

Rather ironic that the IRS wants to respond to your enrollment in an online service by sending you a piece of paper via regular mail. What do you want to bet that the envelope will also include a notice about the Paperwork Reduction Act?

The EFTPS programmers might want to check their visitor stats, where they are quite likely to find that a large majority of enrollees are using Chrome or Safari as their browser, with Firefox and Internet Explorer way down the list (and IEx is about to be dropped by Microsoft).

To the credit of the IRS/US Treasury Dept., the actual online enrollment process was easy to navigate and well done.

Bumper Sticker Patriots

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What is it with people who drive a foreign made car plastered with bumper stickers like “God Bless America” and US Flags?

If they were really as patriotic as they want you think they are, wouldn’t you think they’d own an American made car and stop buying cheap Made In China stuff from Walmart?

Dealing with the death of a teen’s friend

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What do you say when one of your teenager’s friends has been killed in a car accident?

My youngest son is a high school senior. In my email Inbox today was a message from the high school e-news person, letting parents know that one of the school’s students had been killed in a car accident over the weekend.

The name of the kid was a little familiar, so after school today I asked my son if he knew that boy.

Yes, he did:  Classmate, something of a friend, someone he’d known and got along with for the past few years. My boy doesn’t have a large social circle, so I sensed right away this might  hit him pretty hard.

I struggled a bit with how to keep the conversation going (the school email noted it was important to help students deal with the tragedy). I’m a bit impressed that my guy said he was annoyed that the official school news didn’t include the fact that the friend’s girlfriend was in the hospital, critically injured in the crash

This son, more than most his age, has learned that the actions one takes on the spur of the moment, or the choices that others make, have a huge impact on the future of many people.

I am ever so thankful that my son wasn’t in that accident. I’m ever so thankful that my son recognizes that an instant of poor judgement can result in tragic loss.

My son might not believe it, but I was a teenager once, too. I had a car. And yes, once or twice I did something pretty stupid, and reckless, as a driver. Perhaps it was only sheer luck that none of those lapses resulted in tragedy.

But in the meantime, I have a kid who needs to deal with an important loss, and whose world of fun, video games and hanging out with friends has been interrupted by a tragic event.

What advice do you have for teens, and their parents, when something like this happens?

 

 

Income Inequality

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Political writer Mollie Reilly has a good article on Huffington Post about the recent popularity of books on income inequality and the shrinking of the middle class. The article points out that three of the current top five sellers at Amazon.com have something to do with this issue.

Isn’t it interesting that people who care about this are buying the books through corporate giant Amazon, helping to make one of the wealthiest men in the United States even richer? If those buyers are sincerely concerned about the demise of the middle class, why don’t they buy their books from their local independent bookstore?

Clueless Wall Street Investors

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More proof that a huge number of people who invest in stocks don’t know what they’re doing. According to this story on www.BusinessInsider.com, the stock in a company with the ticker MYRA surged 900% immediately after President Obama’s announcement of the MyRA retirement savings program. This is despite the fact that Myriad Entertainment & Resorts (MYRA) has absolutely nothing to do with the President’s new program. Did any of those investors even bother to research their buy? Unlikely, as MYRA was delisted from stock exchanges four years ago.

As the Business Insider story points out, this is not the first time clueless investors have rushed to buy into a company based solely on their stock market ticker.

This would be laughable were it not for the fact that there are now huge numbers of poorly informed investors and they can have a very big, and very negative, impact on our economy with their impulsive moves to buy and sell.

Why did the chicken cross the ocean?

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Did you read that the US Dept. of Agriculture now says it’s okay for American chicken farming operations to kill the birds here in the US, then ship them to China for processing, and then bring them back to the US to sell in local grocery stores?

Truly amazing. Hard to fathom that this makes sense even economically. I guess that the cost of labor in China is so much lower than in the US that it will create bigger profit for big agribusiness despite the shipping cost and delay in getting the product to market.

Beyond that, however, is certainly the question of food safety. Transit time from slaughterhouse to grocery store shelves? More than a few days, I’d think. And I don’t like to seem like a xenophobe, but Chinese food processors don’t have the best record. Tainted infant formula and dog food come to mind?

And guess what?  That package of international chicken at Walmart won’t have to be labeled with where it came from.

Here’s more about it: http://shine.yahoo.com/healthy-living/usda-allow-china-process-chickens-ship-back-u-214500281.html 

More than ever, it’s a good idea to buy your chicken from a local store that gets it’s poultry from local farmers.

What do you think?